Cue the confetti: the University of Houston-Downtown's Marilyn Davies College of Business (MDCOB) secured the title of finalist for the American Marketing Associations 2025 Crystal Awards! The AMA Crystal Awards gala, Houston's largest marketing event, is reserved for the "best and brightest marketing professionals" in Texas.  After bringing home a Crystal Award in 2024, the talented MDCOB team returns to the competition with three nominations in the following categories: 

  • Marketing Campaign (Non-Profit) 
  • Social Media Campaign 
  • Special Event Marketing: Single Event 

"I’m especially proud of my amazing team—Alumni Miguel Gomez, Diana Cervantes, Niurka Guzman, and Ricardo Saint Surin—whose creativity, grit, and dedication brought this vision to life," said Victor Henson, Digital Communications Manager at MDCOB. "The submission process itself was no small feat, and I’m deeply grateful to Alejandra Perez, Evangelina Vazquez, Samantha Saldivar, and Celeste Monterroso for stepping up and supporting the final push. Win or lose, this nomination is a testament to what we can achieve when we work together.” 

Stay tuned for the final results of the 2025 AMA Crystal Awards. The award-winning team of Gators returns to the swanky awards gala on Thursday, May 15, at 713 Music Hall.  

Marilyn Davies College of Business submission for Dynamic Welcome Week to the American Marketing Association's 2025 Crystal Awards Ceremony. Quotes, event photos, and stats.

Join us in wishing these marketing mavens the best of luck: 

  • Victor Henson (Digital Communications Manager) (Campaign Manager: Marketing Campaign, Social media Campaign, and coordinator for Kicking Hunger community service) 
  • Evangelina Vazquez (Marketing Specialist & Overall Event Coordinator: Marketing Campaign, social media, event management) 
  • Dr. Christine Poleski (Supervision of Overall Event coordination) 
  • Miguel Gomez (Digital Communications Grad. Assistant: Project management & public relations) 
  • Diana Cervantes (Digital Communications Intern: Social Media Campaign coordinator) 
  • Niurka Guzman Guerra (Digital Communications Intern: Social Media Campaign coordinator) 
  • Ricardo Saint Suring Duran (Digital Communications Intern: Social Media Campaign videography & production) 
  • Angie Celeste Monterroso (Digital Communications Intern: collaborative writer for application nomination) 
  • Samantha Saldivar (Digital Communications Intern: collaborative writer for application nomination) 
  • Alejandra Perez (Record Specialist & Marketing Assistant: collaborative advisor for application nomination) 
  • MDCOB Deans Suite (Event Coordination, Budget approvals, & sponsors)