Instructional Television

ITV Class Schedule | Additional Information

MKT 3305 - Goff

Promotional Strategy

Management, Marketing, & Business Administration

Class Time: 7:00-9:45 p.m. T, TH

ITV Classroom: A706

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Instructor Email: GoffB@uhd.edu

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Course Information:

Promotional Strategy (3-3-0) Prerequisite: MKT 3301 or departmental approval and completion of, or enrollment in, BA 3300. An in-depth study of the interrelationships among the elements of the promotional mix: advertising, personal selling, sales promotion and publicity.

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ITV Class Schedule | Additional Information

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