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Marketing

All Sources   |   Journals   |   Books   |   Case Studies   |   Statistics   |   Web 

 

Web Sites

Advertising World Marketing Communications Directory

A large directory of web sites in marketing. (Internet links).

KnowThis.com Marketing Virtual Library

A large collection of marketing articles and links. (Internet links).

MarketingProfs.com

Articles and commentary for marketing professionals on cutting-edge practice and theory. (Full-text).

QuickMBA

Short overviews of key concepts, such as marketing plans and segmentation. (Full-text).

 

 

 

W.I. Dykes Library • University of Houston-Downtown
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Last updated or reviewed on 4/2/10